Direct Marketing helps you reach your audience by sharp targeting – a cost efficient and measurable way to get sales and results
ADD DIRECT TO YOUR MARKETING PLAN FOR BETTER ROI
STEROID DIRECT aims at cultivating mutually beneficial relationships between marketers and their customers through data-driven, cross-media, interactive multi channel processes. Direct marketing plays a key role in relationship marketing as it can deliver a targeted message to incite a response. By engaging a targeted audience, we see quick and measurable results while achieving efficiency in terms of cost and ROI.
Our campaigns are designed to develop a strong relationship between you and your customer base by facilitating optimized targeting, strong call-to-action and response mechanics. We prioritize optimal time, the lowest cost channels and market research, and through sharp targeting ensure the best response and Return On Investment.
- Avoid wasteful communication – target your customers and their specific requirements
- Establish a relationship with the right consumers
- Learn more about your customers- their likes and dislikes and fine tune your marketing communication to suit their requirements
- Retain existing customers as well as attract new customers
- Right List
- Right Offer
- Right Timing
- Right Creative
- Right Platform for Responses
- Right Measure
TACTICAL CAMPAIGNS TO BOOST SALES
Reach your audience for targetted 1-to-1 Campaigns via Email, SMS or WhatsApp. Omni-channel campaigns help you reach prospects and better Response Rate and Conversions apart from increasing top-of-mind recall.
We can work with you to estimate response rates and conversions and ensure your campaign gets ROI!
Communication with a customer can also be through well-curated outlets using copywriting, formatting of art, telephone scripting, storyboarding, site design as well as email design.
Customer databases comprise data from a variety of sources. Every field of data is stored in different formats. Through data processing techniques, the data is harmonized and brought into a standard format. Using the right combination of semi-automated algorithms and real-time experience, the collected information is deduplicated.
At its core, data processing is about streamlining our data in order to ensure correct communication to our customers. The smallest of technical variation—from a PO code to differentiating structures and sounds of names—can result in unprofessional communication. What makes our skillset unique is the thorough understanding we have of every region and its people. Our specialization in this field, along with our validation methods, help us maintain quality data—the foundation of an efficient CRM system.